Bojo

Identity Design, Stationery Design, Menu Design

Located in Philadelphia, Bojo is a modern Korean restaurant inspired by the tradition of preserving food during the harsh winter months. Bojo's original concept was based on kimchi, which is reflected in the subtle drops of red throughout the restaurant and the varying shades of blue symbolizing Korea’s cold winters. The menu centers around fermented, pickled, and dried ingredients, reimagined through contemporary culinary techniques. The restaurant's name, meaning "to preserve," reflects its dedication to preserving both food and culture.

  • Adobe Illustrator, Adobe Photoshop, Adobe InDesign, ChatGPT, Firefly

  • Vicky Meloney

Stationery & Promotional Design

Menu Design

Packaging