Gorillaz is an experimental virtual band known for mixing hip-hop, electronic, and alternative rock, and this Primatez Tour poster was designed to capture that chaotic energy. The visual identity was built through collage, textures, and rough hand-drawn icons that echo the band’s animated style. Layered visuals, torn-paper elements, and expressive red-and-black graphics create a raw, high-impact look that matches the spirit of the tour concept, and the system extends into tour merch to complete the overall identity.